

by Kimber McGray
supplies: cardstock, Core’dinations; patterned paper, BasicGrey; letter stickers, Jillibean Soup, American Crafts; brads, BasicGrey; die-cuts, BasicGrey; Jillibean Soup; ribbon, Maya Road; floss, DMC; punch, We R Memory Keepers; embossing machine, Creatopia by Xyron; other, Liquid Applique by Marvy Uchida; adhesive, SCRAPBOOK ADHESVIES BY 3L
On this beautiful layout, Kimber incorporated the rule of odds in several places. First, she created a horizontal grid containing five photos. Second, she used three fabric brads along the stitched border. Third, Kimber layered a scalloped border, an accordion-folded border, and a ribbon border (i.e. a group of three) to successfully draw the eye from left to right. Fourth, she implemented a three-word title—putting emphasis on “sweet” by both its placement in the middle and by her choice of a different colour, size, and texture. Finally, she created a visual triangle between the two separate journaling tags and the grouping of brads.
by Allison Cope
supplies: cardstock, Bazzill, Prism; patterned paper, Fancy Pants Designs; letter stickers, American Crafts; stamps, My Stamp BOX; die-cuts, Spellbinder's; ink, Ranger; edge punch, Fiskars; gems, felt snowflakes, Hero Arts; brad, Making Memories; journaling jotter, www.boysmamaxtwo.etsy.com; pen, Sharpie; buttons, BasicGrey; other, thread; adhesive, SCRAPBOOK ADHESIVES BY 3L
Allison incorporated the rule of odds in a variety of ways. Check out the way she used a journaling block to mimic a third photo. Allison cut three same-sized circles from different papers and placed them on her layout in the shape of a triangle—this helps lead the eye around the page. She also created odd-numbered groupings of die-cut and punched snowflakes and added three smaller circles underneath the journaling block to give weight to the bottom of the page.

by Kim Hughes
supplies: cardstock, American Crafts; patterned paper, BasicGrey; stickers, BasicGrey; button, Making Memories; glitter brad, doodlebug; floss, DMC
For this sweet card, Kim split the background into thirds—keeping the more neutral patterns to the outside, and keeping the busier pattern in the middle. Thus, balance is achieved. She also created a grouping of three ornaments—the largest one is the clear focal point, but two others are placed successfully to keep the first company. Varying the size of the ornaments (small, medium, and large) also worked to create a visually pleasing card.














According to Wikipedia, “by framing the object of interest in a piece of artwork with an even number of surrounding objects, it becomes more comforting to the eye, thus creating a feeling of ease and pleasure.” In simpler terms, it basically means that humans identify (and therefore feel closer to) pieces of artwork that contain “groupings” of elements—we subconsciously see the center of the grouping (i.e. the focal point) as ourselves, and see the surrounding elements as comforting “friends.” Make sense? If so, we can conclude that the eye favours compositions that utilize odd numbered groupings of design elements—1’s, 3’s, or 5’s.
As paper crafters, we can see just how easy it is to incorporate this principle into our projects. Here are a few of our favourite ways:

